Generate Leads

OVERVIEW

The basic reason for any marketing campaign is to generate leads and effectively convert them to sales. Here, at Show app, our VFM philosophy takes the process of lead generation a notch higher by giving you more options to get those leads.

VIDEO FORM LEAD GENERATION

This feature enables you to create Lead Generator forms and post them in specific positions of your videos. You can integrate your Show account with any of our email marketing providers and collect the leads effectively.

You can go to the Lead Generation feature by going to the Lead Gen menu on the Home Page.

How to Add Lead Generator Form?

You can add a new form by clicking the 'Add Form button of the video. Then you can select the form of your choice and the different options to create the form, like so,

How to Edit Lead Generator Form?

You can edit an existing form and give it a new look or change the form details, etc.. All you need to do is click the 'Edit Form button and you can do your modifications in the Forms menu, like so,

You can learn more about how to create and post Lead Generator forms in your videos here.

*USER TRACKING LEAD GENERATION

You can use this option to keep track of your viewers after being converted to leads. You can embed your video or its link through different means and then track how you acquired your leads. You can select a different option for each video of yours.

All you need to do is click the User Tracking button on your video and you can choose your method of tracking your user by clicking any of the 4 options, as shown below,

Query String

This option will allow you to track a user in the analytics by using a Query string. You can track a particular user against the email address you get from the user either from the email login id or from a form submission.

Embed

You can use this feature to track your viewer's data against the email address you have access to, usually tracked through a cookie when he/she logs in to watch the video.

Script

You can install a Show Customer tracking script on your website or web app that will help you sync live user data to your Show account, which will enable your Show team to track your viewer's activity with respect to your video.

API

You can check out the different options that will help track your Show Channels viewers.

MORE OPTIONS

Here, we have listed the Go-To Lead Generation options that you can use. As you know the SHOW app being a video marketing tool following the VFM philosophy has brought out more options that can be used to generate leads.

You can check them out the rest of the options on their respective pages here,